Cookie Policy
Last updated: July 6, 2026
How WeAreSMS may use cookies and similar technologies on its website.
This Cookie Policy explains how WeAreSMS may use cookies and similar technologies on its website. It should be read alongside the Privacy Policy.
1. What cookies are
Cookies are small files placed on a device when someone visits a website. They help websites work properly, remember choices, improve performance, understand usage and support analytics or marketing activity.
Similar technologies may include pixels, tags, scripts, tracking links, local storage, device identifiers and tools that store or access information on a device.
2. How WeAreSMS may use cookies
Cookies and similar technologies may be used to make the website work, keep it secure, remember preferences, understand website usage, improve performance, measure marketing, support forms, support chat tools and personalise content where appropriate.
3. Strictly necessary cookies
Strictly necessary cookies are needed for the website to function. They may support security, page loading, form functionality, cookie preference storage, session management or fraud prevention.
These cookies cannot usually be switched off through the website because the website may not work properly without them.
4. Analytics cookies
Analytics cookies help WeAreSMS understand how visitors use the website. They may show which pages are visited, how long people stay, which links are clicked and whether errors occur.
Analytics information is used to improve the website, content and user experience. Analytics cookies should only be used where required consent has been provided.
5. Functionality cookies
Functionality cookies help the website remember choices made by visitors. These may include preferences, previous interactions, display settings or form-related information.
These cookies help provide a smoother and more personalised experience.
6. Marketing cookies
Marketing cookies may be used to measure advertising performance, understand campaign effectiveness, build audiences or show relevant advertising.
Marketing cookies may be set by WeAreSMS or by third-party advertising platforms. They should only be used where required consent has been provided.
7. Third-party cookies
Some cookies may be placed by third-party services used on the website. These may include analytics providers, advertising platforms, CRM tools, webchat providers, form tools, booking tools, payment providers or embedded content providers.
Third-party providers may use cookies according to their own privacy and cookie policies.
8. Managing cookie preferences
When someone first visits the website, they may be asked to accept, reject or manage non-essential cookies.
Cookie preferences can usually be changed through the website cookie settings tool or through browser settings.
Blocking some cookies may affect how the website works.
9. Consent
Where cookies are not strictly necessary, consent should be requested before they are placed on a device.
Visitors should be able to withdraw or change consent through the website cookie settings tool.
10. Updates to this Cookie Policy
This Cookie Policy may be updated from time to time to reflect changes in the website, technology, tools or legal requirements. The latest version should be made available on the website.
Cookie categories summary
| Term | Meaning |
|---|---|
| Strictly necessary | Required for the website to work properly, such as security, session management and cookie preference storage. |
| Analytics | Used to understand website usage and improve performance, subject to consent where required. |
| Functionality | Used to remember visitor choices and improve the experience. |
| Marketing | Used to measure advertising performance, build audiences or show relevant advertising, subject to consent where required. |
| Third-party | Set by third-party services integrated into the website, such as analytics, webchat, CRM or advertising tools. |
Questions about this policy?
Contact WeAreSMS using the details published on our contact page and we'll be happy to help.
Go to Contact page →