Compliance & Regulations

Compliance & Security

At WeAreSMS, security, privacy, and responsible messaging are central to how we operate. Our platform is designed to help businesses communicate with their customers while maintaining the highest standards of data protection, regulatory compliance, and messaging integrity.

We operate in accordance with UK GDPR and EU GDPR principles and act as a Data Processor on behalf of our customers.

This means:

  • Customers remain the Data Controller of their contact lists

  • We process data solely to deliver SMS communications

  • We never sell or share customer data for marketing purposes

Our platform may process the following data when customers use the service:

  • Phone numbers

  • Contact names (optional)

  • Message content

  • Delivery metadata (timestamps, delivery status)

Customer data is securely stored within our cloud infrastructure and protected using industry-standard security controls.

Customers maintain control over their data and may delete contacts and message records at any time through the platform.

We employ a range of technical and organisational measures to protect customer data.

  • Data encrypted in transit using TLS

  • Secure infrastructure using industry-standard encryption

  • Role-based user permissions

  • Secure authentication controls

  • Administrative activity logging

Our infrastructure is hosted with trusted cloud providers and designed to ensure reliability and resilience.

We may use trusted third-party providers to support service delivery, including:

  • Cloud infrastructure providers

  • SMS routing and telecommunications partners

All subprocessors are required to meet strict security and privacy standards.

Responsible messaging is essential for protecting consumers and maintaining trust in SMS communications.

All users of our platform must comply with applicable messaging regulations including:

  • UK Privacy and Electronic Communications Regulations (PECR)

  • UK GDPR / EU GDPR

  • Ofcom messaging guidelines

  • International carrier policies where applicable

Customers must ensure that recipients have provided clear and verifiable consent to receive SMS communications.

Examples include:

  • Website sign-ups

  • Customer account notifications

  • Service updates

  • Promotional opt-ins

Our platform supports automatic handling of common opt-out commands including:

  • STOP

  • UNSUBSCRIBE

  • CANCEL

Recipients who opt out are automatically added to suppression lists to prevent further messaging.

To protect consumers and telecom networks, the following activities are strictly prohibited:

  • Spam messaging

  • Phishing or fraud

  • Impersonation of brands or organisations

  • Illegal marketing campaigns

  • Harassment or abusive messaging

Accounts found violating these rules may be suspended or terminated.

To protect telecom networks and message recipients, we actively monitor for suspicious or abusive behaviour.

This includes:

  • Monitoring sending patterns

  • Detection of abnormal traffic volumes

  • Review of suspicious campaigns

  • Enforcement of acceptable use policies

We reserve the right to restrict or suspend accounts involved in harmful messaging activity.

SMS is a powerful communication channel. We are committed to ensuring it is used responsibly, transparently, and in compliance with all applicable regulations.

Our policies are designed to protect both businesses and consumers while maintaining the integrity of the messaging ecosystem.